Wall Street Journal|Jan 23, 2012

Coach's Shares Should Remain in Fashion

While many high-end retail companies have experienced slower and rockier growth, Coach has presented a different growth story due largely to its acute sensitivity to consumer demand. Its success has also relied on its effective penetration into the China market, where the rising middle class was estimated to have accounted for roughly 10% of Coach's total revenues this last fiscal year. more

Jyllands-Posten|Jan 21, 2012

Do You Sell Clothes to Chinese Women? It is a Good Idea to Check 100 Wardrobes (Original is Danish)

SmithStreet shared insights into the challenges foreign brands might face when entering the vast and highly diverse China market in an exclusive interview for Jyllands Posten, Denmark's largest daily newspaper. more

China Daily|Nov 11, 2011

Cashing in on Click and Buy

Many e-commerce brand winners have displayed deep knowledge about China market, well established brand image and heavily localized products assortments. To effectively utilize the online channel, foreign brands need to have a very clear understanding of who their Chinese consumers are, what these consumers are doing online, and how their brand should be positioned in the China market. more

SmithStreet News|Jul 28, 2011

SmithStreet Managing Partner Joined the Advisory Council for AWLU

SmithStreet Managing Partner, Franklin Yao, recently joined the Advisory Council for the Asian Women’s Leadership University project (AWLU). The AWLU Project is an official non-profit organization in the United States, aiming to build a world-class educational institution in Asia that is dedicated to empowering women and helping them become successful entrepreneurs and engaged leaders. more

Wall Street Journal|Jul 11, 2011

Victoria's Secret Gets out Overseas

Establishment of brand recognition before brick and mortar presents brands like Victoria's Secret with a "soft entry" strategy that slowly and more comfortably acclimates foreign customers to the store and their products and vice versa. more

SmithStreet News|Jun 13, 2011

SmithStreet Managing Partner to Speak at The Yale Club of New York City

Mr. Yao discussed the importance of tailoring business strategies to the unique demands of the Chinese consumer. In China’s dynamic market, he stressed the importance of staying ahead of the game and up-to-date on the latest consumer trends. more

Global Times|May 17, 2011

Success Lies in Stimulating Demand for Your Brand

The lesson we can take from Starbucks and other successful foreign companies in China, such as KFC and Pizza Hut, is that foreign companies should not only adapt to local customers, but also figure out ways to encourage customers to adapt to their own business models and products. more

SmithStreet News|Apr 13, 2011

SmithStreet Managing Partner Presents at Danish-Chinese Business Forum on China Consumer Market

SmithStreet Managing Partner, Franklin Yao was invited to be the keynote speaker at Copenhagen Business School’s B2C Seminar on April 7th, 2011, hosted by the Danish Chinese Business Forum. He also spoke before DCBF members about the Chinese market last October. more

SmithStreet News|Mar 01, 2011

SmithStreet Managing Partner to Speak at Imperial College Business School

While lessons can be drawn from China’s immediate neighbors, it’s the fresh perspectives and up-to-date information that keep business models and companies current. more

SmtihStreet News|Feb 10, 2011

SmithStreet Managing Partner Presents at NEXCO Event

Mr. Yao discussed the importance of understanding the Chinese consumers on a detailed level. China is one of the fastest growing economies in the world and plays an increasingly important role in the global economy. more

SmithStreet News|Feb 08, 2011

SmithStreet Managing Partner Presents to Yale University

Mr. Yao shared his extensive experience in the industry of China-specific business consulting, including imparting his own success stories and essential factors to consider when entering the market. more

SmithStreet News|Jan 30, 2011

SmithStreet Managing Partner Franklin Yao Receives the Shanghai Overseas Chinese Outstanding Entrepreneur Award

SmithStreet Managing Partner Franklin Yao was awarded as an Outstanding Entrepreneur by the Overseas Chinese Affairs Office of the Shanghai Municipal People's Government at a ceremony held on January 30th. more

SmithStreet News|Jan 17, 2011

SmithStreet Presents to Nordic Venture Network Delegation

A maturing manufacturing market, growing costs and environmental challenges are all increasing pressures for China to upgrade from the world’s factory to an increasingly creation-intensive economic model. more

SmithStreet News|Nov 02, 2010

SmithStreet and Vanguard Strategy Formalize Their Strategic Alliance

The proposition, which combines SmithStreet’s ability to draw deep insights on business in China and Vanguard’s ability to form effective strategies to address consumer behavior, will provide clients with a comprehensive platform to understand how to define and sell to various consumer cohorts, compete for consumer choice, and grow effectively across China. more

SmithStreet News|Oct 20, 2010

SmithStreet Granted 2010 Digital Media Merit Award Asia

SmithStreet was granted the Outstanding Business Application of Digital Media Merit Award at the International Development Network Information (DEVNET) Center Shanghai World Expo. The award, which was hosted by DEVNET, aims to honor and reward the hard work of companies and organizations that have paid huge efforts in the area of digital media. more

Crain's New York Business|Oct 15, 2010

Franklin Yao's China Connection

"China is so big, there's no avoiding it," says Mr. Yao. "Even if you don't go to China, China will eventually come to you." more

SmithStreet News|Oct 13, 2010

SmithStreet Presents at Danish-Chinese Business Forum on China Consumer Market

China is a very large market with significant geographic and age differences, and that it cannot be treated as a single country. more

SmithStreet News|Sep 17, 2010

SmithStreet Joins Hands with Youth for Environmental Sustainability

SmithStreet is a strong believer in building a sustainable environment, and we believe that by increasing environmental awareness among China’s youth we can lay the groundwork for the future of clean energy and sustainable practices in a country that is at the frontline of the effort to reduce global emissions. more

Shanghai Business Review|Jul 20, 2010

The Game is On

With major economies still suffering, China is one of the bright spots in terms of sales growth. “The loosening of regulations and delegation of some approvals to local authorities help overseas companies conduct M&A activities in China,” said Lee. more

SmithStreet News|Jun 30, 2010

SmithStreet Partner Shares Insights into China's Transitioning Economy on China FDI Forum

Presenting the findings of SmithStreet’ Quarterly China M&A Report, he illustrated how growing Chinese consumption and the transition of the Chinese economy from ‘Made in China’ to ‘Created in China’ are driving both inbound and outbound deals. more

Fox Business|Apr 16, 2010

Business Opportunities in China

Low-cost manufacturing in China is not going to last forever. In the future, opportunities in China will revolve around creating value-added goods and services for both the global marketplace and, increasingly, for China’s growing consumer market. more

SmithStreet News|Apr 02, 2010

An ABC's Entrepreneur Road in Yangpu, Shanghai

The Yangpu Times recently interviewed SmithStreet Managing Partner Franklin Yao, recipient of the 2009 Shanghai Municipal People’s Government Overseas Chinese Affairs Office Outstanding Entrepreneur Award, to learn about his experience as an entrepreneur in China. more

SmtihStreet News|Dec 15, 2009

SmithStreet Named Top 20 Global KPO Provider, Only Chinese Firm on List

The Black Book of Outsourcing has named SmithStreet a top 20 global knowledge process outsourcing (KPO) vendor in the 2009 Top Knowledge Process Outsourcing Providers Report. SmithStreet was the only China-based KPO provider to be included in the ranking. more

The Deal|Dec 03, 2009

A New Era of M&A in China

Despite the global economy slowing to a standstill, China is still bustling with merger talk as Asia's largest M&A market. more

SmithStreet News|Dec 01, 2009

SmithStreet and Asian Biz Form Strategic Partnership

SmithStreet and AsianBiz will focus their partnership on offering one-stop market entry solutions to companies seeking to enter the Chinese market, and in adding SmithStreet’s research capabilities to the suite of services AsianBiz offers to its global client base. more

Shanghai Evening Post|Nov 21, 2009

Shanghai Evening Post: Foreign Graduates Work in SmithStreet

SmithStreet Associate Steven Parker was quoted in an article published by Shanghai Evening Post examining this year’s job market for college graduates. According to Steven, more and more foreign students studying in Chinese universities are trying to get a job in Shanghai. more

SmithStreet News|Nov 11, 2009

SmithStreet Paper Compares US and China Stimulus Packages

SmithStreet, a leading consulting and advisory firm based in Shanghai and New York, today announced the publication of its whitepaper: Initiative in Crisis: The Effects of the US and China Economic Stimulus Packages on Global Recovery. more

Wuhan Evening News|Oct 22, 2009

SmithStreet Campus Talk in Wuhan Evening Post

SmithStreet was featured in an article published today by the Wuhan Evening News examining the importance of English capabilities for college graduates. more

SmithStreet News|Oct 15, 2009

Niels Sorensen Joins SmithStreet as Board Advisor

SmithStreet announced today that Niels Sorensen, Chairman of publicly listed Swedish real estate company Allokton AB, has joined SmithStreet as a Board Advisor. more

SmithStreet News|Oct 06, 2009

Steven Lee to be a keynote Speaker at the China Institute’s China Briefcase Corporate Lecture

SmithStreet principal Steven Lee was a keynote speaker at the China Institute Corporate Lecture: The Effects of the US and Chinese Stimulus Packages. more
Connect with SmithStreet
In the News

Technology|Jun 14, 2017

Programmatic Advertising in China

Consumer Goods|May 22, 2017

China Will Allow U.S. Beef Imports

Luxury|May 11, 2017

China's Return to Great Retail Service

Reuters|Nov 18, 2016

New Look Seeks Fashion Edge in China with Local Designs

Bloomberg|Jul 18, 2016

Nestle Seeks China Turnaround Online as Competitors Abound

LoginNot a registered user? Register now.
Remember me

Login using your social network

RegisterAlready registered? Login now.

SmithStreet provides you source for today’s leading business ideas. Our content explores the topics critical to China market today.

Create your SmithStreet account:

E-mail address & password

Make sure you typed it correctly.
Make it 6-10 characters, no spaces
*Confirm Password

Personal Information

*First Name
*Last Name
Job Title
Job Function
Screen Name


Subscribe to our China Spotlight weekly news feed - a complimentary email newsletter that matters to your China strategy.


Consumers and Retail

I agree with the Legal Terms.
RegisterAlready registered?

Create your SmithStreet account:

Make sure you typed it correctly.
Make it 6-10 characters, no spaces
*Confirm Password

Personal Information

*First Name
*Last Name
Job Title
Job Function
Screen Name
Legal Terms
This is the official privacy policy for, which is administered, owned and operated by SmithStreet. This policy is intended to provide you with important information regarding your use of the Site.

This Site is owned, operated and targeted for use in China and may not comply with other nation’s laws or regulations. Your continued use of this Site implies your acceptance of our policies and practices as described below.

We do not collect any personally identifiable information from visitors to the site unless they voluntarily submit information.

You may choose to subscribe to our email edition, which requires you to submit a valid email address. This service is operated for free on an opt-in basis, and you may unsubscribe at any time by emailing

The information we collect is used for internal review and is then discarded, used to improve the content of our website page.

We do not set any cookies.

If you do not want to receive e-mail from us in the future, please let us know by sending us e-mail at the above address.

All of the content posted on our Site is created in-house. We do summarize news from other resources by following fair convention. If, for any reason, you would like us to remove any content, graphics, or other information that you consider a breach of copyright law, please email us, or feel free to call us by below number.

We reserve the right to revise this policy at any time. Revisions will be posted in this location. Any and all posted revisions are effective immediately. Please check back often to stay informed about your use of the Site.

Please contact us directly if you have any questions about this Policy or anything else.

Tel: (8621) 6565 6533

This Policy was last modified on November 1st, 2013 and is effective immediately.