A bigger challenge for New Look may be to secure the right locations, especially as rivals also seek to add hundreds of stores in the coming years.
"To find 500 stores of real estate and roll that out in the right way ... I think it is virtually impossible," said Franklin Yao, managing partner at strategy consultants Smith Street.
The Ministry said lowering duties should steer a shift in consumers' shopping habits, helping boost imports and domestic consumption. Any immediate impact, however, could be limited because import taxes are only one part of the price gap between China and other markets, said Robin Kerawala, Shanghai-based partner at consultancy SmithStreet.more
Though it may not be the right move for every luxury brand, Chanel's worldwide price realignment seems to be a positive one. James Button explained that it was the kind of move a high-profile, exclusive first mover such as Chanel could benefit from, because Chanel customers aren’t necessarily as price-driven as those shopping for other brands.more
SmithStreet wishes all of you a prosperous Year of the Goat!
On Jan 25, WeChat officially introduced the very first advertisements on WeChat Moment, which resulted in a social buzz on various media platforms. The first three advertisements were from BMW, Coca cola and Vivo. Here is our infographic explaining WeChat Moment ads and its comparison with ads on Facebook, Instagram and Pinterest.more
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